The industry is always changing and bringing new and fun trends along with it. “Cigar and whiskey lounges are also fun and enjoyable for your guest to kick back and take in the event.” – Jennifer Martin.
How did you get your start in the Event Planning Industry?
Jennifer: I first started in the Event planning Industry during high school and college when I worked for a Catering Company, putting on large corporate events, weddings and personal gatherings. Once I graduated I starting working for large companies planning Corporate Events and Meetings as well as Trade Show Management both domestic and international. These experience’s and my love for event planning led me to create DGN Events & Design.
What is your favorite part of the industry?
Jennifer: My favorite part about the event industry is working with each of the couples to create a truly special day that represents both of them joining their lives together. Every event that I plan has been such a different experience, there is never two that are the same. The couples add this style and personalities to their big day. While working with each of the couples I am able to understand who they are and what they enjoy. I take these elements and customize their wedding so that it is branded specifically towards them.
What are your favorite wedding trends this year
Jennifer: Trends that I am loving by engaging the guest into an experience with your wedding and not just attending an event. I love how the guests are getting involved and taking something away form the event. I love having a champagne wall that the guest grab as they walk to their seats or having a photo-booth ring that is able to join you on the dance floor. Cigar and whiskey lounges are also fun and enjoyable for your guest to kick back and take in the event. Or having a food pairing during cocktail hour that could include stations such as beer & wings, vodka & caviar, cheese & wine,
What is the biggest change you have seen since the start of your career
Jennifer: The biggest change that I have seen since I first started in the Event Industry is that couples are edging away from traditions and norms. The bride and groom are straying away from regular traditions and added their own elements to the wedding that represent them. One wedding I did was in a redwood forest and instead of the bride walking down the aisle with her father/parents/etc. she and the groom both walked solo from opposite sides of the venue and met in the middle to p
I loved how they took the traditional stance having the groom walking out and waiting for the bride to meet him at the altar to them starting this journey together by walking in at the same time and meeting in the middle. Other traditions that are changing is that I’ve had couples have food trucks instead, or a catering team and instead of favors or gifts they are asking for donations towards an organization they want to help. Therefore, the couples I’ve been working with are really changing up what the norms used to be when hosting their event.
What is the best piece of advice you have ever
Jennifer: I actually have 3 piece’s of advice I’ve received and I pass down to all my clients. The first is that this is a party that represents you, the bride and the groom. Whatever norms or traditions that you have seen before know that if this isn’t something you want to include, DON’T. You are paying for a party that will be one of the happiest moments and most fun days, therefore, make it the best party that you would love to attend.
The other advice pick your top 3 things that you want to focus on and make sure it turns out amazing on your wedding day. This might be embracing the moment of the first look, taking a picture with your entire family, listening to your maid of honors speech, etc. By picking your top 3 things to focus on during your event this will relieve some stress on areas that might not go as planned or have a slight hick-up.
Lastly, enjoy your day. This party is for you and the day goes by so fast, therefore, take it in and have fun!
Written by: Wedit